This artwork was showcased online, in pamphlets and other marketing materials. And was surrounded by a larger marketing initiative. Everything was geared towards explaining the changes in your skin as you age at the cellular level. The artwork above was an inspirational piece focused on showing cellular energy.
Everything was colored blue and gold to fit with Olay’s branding. This was a client request. However, there was a lot of freedom in how the visuals were executed. It needed to feel premium, so I used a lot of thin typography and fine details in the graphics. Some 3D elements were incorporated but mostly everything was painted in Adobe Photoshop. Overall, it was a very enjoyable project to tackle.